Mpesa business model canvas click to enlarge mpesa is a mobile phonebased money transfer, financing and microfinancing service, launched in 2007 by vodafone for safaricom and vodacom, the largest mobile network operators in kenya and tanzania. As such it can also alert you if the business begins to run offcourse, allowing. Integrated marketing communication and technology adoption. When planning to start an mpesa shop you need to have around 100k as float cash, rent money, branding as well as money to buy the aggregated m. One of the most important aspects of running a cleaning service is to have a proper budget plan for your business. A mobile banking service that allows users to store and transfer money through their mobile phones. Mpesa, which allows users to send money, borrow, save and pay bills even on a basic mobile handset, has been the key driver of the companys profit growth in. This rapid take up is a clear sign that mpesa fills a gap in the market.
Here is what you need to know about how to start an mpesa business in kenya. It can persuade partners or key employees to join your company. How to start an mpesa business in kenya career point kenya. The latest news, videos, and discussion topics on starting a business entrepreneur. If you have been thinking of starting a business in kenya, an mpesa shop has probably crossed your mind. Starting and operating your own mpesa business in kenya is usually a dream come true, this has been made easier with safaricom telecommunication company in kenya.
A case of safaricoms mpesa mobile money transfer services in kenya article pdf available. Must read 15 top profitable business ideas in kenya you can start. Safaricom lipa na mpesa paybill is a cash collection service that allows small or medium sized business to collect money on a regular basis from their customers through mpesa. Mpesa shops are quite profitable businesses and what makes them an attractive investment is that they are quite easy to start and you can operate both as a main or side hustle. A business plan is the first line of defense to make sure that your business does not succumb due to these two reasons. It can help convince investors or lenders to finance your business. Executive summary the purpose of executive summary is to summarize the highlights of the bizplan and to. Pdf integrated marketing communication and technology. Safaricom in kenya gives an opportunity to ordinary citizens to be agents of mpesa services in kenya whicle earning. Requirements needed by safaricom company for starting an. Basics of starting an mpesa shop business in kenyakuza. A good business plan is a road map, showing where your business is going, how it proposes to get there, and the resources needed for the journey. Budget plan acts as your official document in running a successful service. Most importantly, it serves as a roadmap guiding the launch and growth of your new business.
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